More Fact:

As promised, here is more of Fact:, the political magazine produced by Herb Lubalin and Ralph Ginzburg before they brought us Eros and Avant Garde. The typography was always austere, always authoritative—and, like the serious newspapers of the day—always black and white. Where Ginzburg departed from the newspaper editors of the day however, was in his willingness to run scandalous and outright libellous headlines, as here, in his outspoken attack on Bobby Kennedy. This issue came out in August 1964. By November Bobby's brother would be dead and such a headline would be unthinkable, as millions pinned their hopes to a young man who would himself fall to an assassin's bullet before the decade was out.

The back cover was used interchangeably, sometimes for small ads, sometimes as a contents page or sometimes as a longer issue flag, to highlight more stories. Two versions are shown here.

Fact

As a long-standing admirer of Herb Lubalin's work I'm delighted to finally get my hands on some copies of Fact, the magazine he created with Alan Ginzburg's brother Ralph after the short-lived but influential Eros.

Eros is a staple of graphic design compendiums but Fact is seldom seen, perhaps because the content largely consists of two-column articles interspersed by political cartoons, al a The New Yorker. Nevertheless Lubalin produced some excellent, typographic covers for Fact, all built around the idea of completing the sentence begun by the logo. I've just received these two copies through the post. I may post more when I receive them.