Monday 25 February 2008

World Cup 74 Book by Willy Fleckhaus





On this blog I'd like to showcase things that haven't been seen too often, so as much as I'm tempted to run some pages from Twen, that particular magazine has featured prominently in design histories and websites of late. I've never seen this book reproduced anywhere before though. It's a World Cup 1974 review by Twen's wonderful art director Willy Fleckhaus, and I recognised his tell-tale style as soon as I flicked through the pages in the charity shop where I found it. All the Twen touches are present: dramatic juxtapositions of foreground and horizon line shots; an echo of that in the narrow and wide type column measures (six column rather than Twen's twelve); and of course that marvelously playful logo, which is shown here on the dustcover, and in its debossed form on the cloth-bound cover. A great find.

9 comments:

Unknown said...

Wow, this is lovely. Could you please give some details on who it was published by as I would love to try to get hold of a copy. Thanks.

Paul Pensom said...

Glad you like it Jonathan. Believe it or not the publisher is credited as 'the official organising committee of the 1974 Munich World Cup'. I can't see the real publisher's name anywhere.

Unknown said...

Thanks for that, I have actually found several copies of it available online, so might have to buy one. I have also found, while looking for this book, that he produced another one two years earlier for the Munich Olympics, which I might also try to get hold of.

Great blog by the way. You might be interested in my collection of design books on Flickr.
http://www.flickr.com/photos/insect54/

All the best.

Paul Pensom said...

Nice collection. Are you part of the Insect design studio?

Unknown said...

No, the name is left over from the login password given to me when I was at uni, just liked it and it has kind of stuck with me since. I work for a design agency in Clerkenwell called Red Stone design.

Looks like my collection is going to get a bit bigger too as I have just won copies of both the World Cup 74 and München 72 books on ebay for 80p each. Even with postage from Germany it seems reasonable.

Paul Pensom said...

Aah good old eBay! I got the Munich programme for a very reasonable couple of quid on there…

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Awesome pictures, I love World Cups, it is the biggest event every four years in the world, 2014 in Brazil is going to be amazing.

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